Mission
Since Chemical Processing published its first issue in 1938, much has changed in our community… however, our basic mission of keeping the key decision makers in the chemical community abreast of the latest developments in new products, new applications, new technologies and new solutions hasn’t changed all that much.
In addition to serving the needs of the chemical community with our print magazine, Chemical Processing reaches out and connects with our audience online via ChemicalProcessing.com and through a variety of e-newsletters and other digital offerings.
As a leader in the global chemical community, we take this role at Chemical Processing seriously as we continue to strive in providing our readers with the most compelling, relevant and useful coverage of the chemical manufacturing industry covering chemicals, pharmaceutical, refining, petrochemical, plastics, specialty chemicals, cosmetics, paints, agricultural and bio-fuels.
Creating the Right Solution
Sound marketing and communications strategies are important in creating a distinct competitive advantage for your company. Creating a targeted, integrated marketing campaign can be a key component to successfully building your brand, generating leads and retaining thought leadership positioning.
In speaking with our clients, one thing is clear… it is critically important to connect with the right audience and with the right message to help fill the sales pipeline and to the stay top-of-mind as the thought leader in the chemical community. This is true for both North America and globally around the world.
At any given time, our readers (your prospects) are at their own particular stage in the buying process. The challenge however, is to “be there” when your customer or prospect has an appropriate project/need in mind. Be sure to ask about my “Oreo cookie” story.
The chemical industry remains the largest industry in the world with over $650 billion in annual sales and over $35 billion in capital expenditures. In turn, the chemical community turns to Chemical Processing to find solutions to meet their challenges in energy efficiency, plant optimization, plant automation & control, process improvements, cost reduction, effective plant/process design, improving environmental and safety performance, security and CFATS compliance, capacity improvements, improved reliability and reduced maintenance costs…. all initiatives our readers say they have planned for next year.
Our goal at Chemical Processing is to assist our clients in generating the highest return on their marketing investment by combining our exceptional products and solutions in print and digital with our exceptional customer service.
What can we do to help you be more successful?
New for 2013
As you navigate through the Chemical Processing Online Media Kit, please note that we’ve added some exciting new features and products for 2013.
- Added three new eHandbooks to our growing lineup in our eHandbook Series covering Steam Systems, Training/Education and Process Safety. Please check out the full details on our eHandbook Series.
- Added new webinar topics covering Operational Efficiency, Selecting the Right Pump and Environmental Compliance/Pollution Control. Please check out the details on the full webinar series line up.
- We will again be publishing our Chem Show eDaily from the Chem Show…complete with with booth interviews and a number of extras.