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Lead Gen

Pharmaceutical Manufacturing‘s unique lead-generation programs are based on best practices in permission marketing: offer high-value content related to a specific technology purchase decision or topic, and interested prospects will offer their contact information in exchange, giving you implicit permission to market to them.

  • Program mechanics are relatively straightforward:
  • Your company sponsors and/or supplies an appropriate piece of high-value content. (If you can’t supply an appropriate piece of content, we can create one for you.)
  • We create a custom registration page including up to three unique qualifying questions that must be completed in order to download the content in question.
  • We promote this “gated asset” to our e-newsletter subscribers and site visitors.
  • Upon download, these sales leads are yours for further qualification and follow up.

The most common type of sponsored content offered through Pharmaceutical Manufacturing’s lead-generation channels is the white paper, although other content types also have proven effective lead-generation offers. Other types of content that can be sponsored and promoted through Pharmamanufacturing.com include:

  • Audio Podcasts
  • Application notes
  • Pre-recorded webcasts
  • Downloadable software applications
  • Repackaged, bundled editorial articles on a particular topic
  • Sponsored Video

Pricing for Pharmaceutical Manufacturing‘s digital lead-generation programs starts at $5,300 gross, which includes a two-month promotion period—typically kicked off by prominent placement in a Pharmamanufacturing.com Premium Content Alert enewsletter. Additional promotional efforts to be managed by a Pharmamanufacturing.com client services specialist to ensure lead-generation quality and quantity expectations are met.

For more information on Pharmaceutical Manufacturing‘s lead generation programs, please contact Jeanne Freedland, digital sales specialist, at jfreedland@putman.net (Phone: 212-665-3197 or your appropriate regional sales manager.)

Mission

Pharmaceutical Manufacturing‘s print and digital products focus on the manufacturing, quality and scaleup functions so critical to the industry’s future.

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Market

If you offer products or services that can improve drug quality and manufacturing efficiency, or streamline drug development, scaleup and manufacturing, Pharmaceutical Manufacturing has over 50,000 print and digital audience members who need to hear from you.

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Magazine

In addition to print advertising, Pharmaceutical Manufacturing offers a range of creative, impact-producing solutions to your marketing needs.

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Website

Carefully built to meet our users’ needs for deep, searchable and actionable content, pharmamanufacturing.com combines news, original topical articles, white papers, webcasts, podcasts, expert advice, and carefully chosen product and vendor information to provide comprehensive industry insight.

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E-News

Containing original topical features, the latest industry news and technical insights, our e-newsletters give you high response rates from your key prospects. 

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Multimedia

Webcasts are not only a highly efficient way to harness the power of the internet to generate qualified leads for your sales team; they also present your company as a leading source for industry insight and actionable content.

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Lead Gen

Learn how Pharmaceutical Manufacturing can generate high-quality leads for your existing content.

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Online Media Kit

Here you’ll find quick and easy links to detailed information about each one of the components of Pharmaceutical Manufacturing’s advertising offerings.

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Contacts

Need to submit an ad or contact your sales representative? Find their contact information here.

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