Our partners know they can rely on us for our marketing experience, expertise and the innovative solutions we offer. In the true spirit of partnership we’ll share what we know on how to best market to the industries we cover intelligently and effectively.
RESEARCH & REPORTS
A dominant majority of industry decision makers now believe that digital technologies will significantly reshape their organizations and competitive landscape in the next five years. Indeed, since Smart Industry in 2015 began its annual reader survey on sentiment toward the rapidly evolving digital capabilities available to industry, the proportion of readers who believe digital transformation will have a “high” or “critical” impact on their companies has climbed steadily from 45% to 77%. Read the 2019 State of Initiative Report for these findings and more!
This report covers the methodologies, technologies, and strategies essential for multi-product environment success, BioPlan survey findings on the contract manufacturing industry’s role in biopharma R&D and manufacturing and how contract packagers accelerate pharma packaging innovation.
This case study explains how one global marketing manager took advantage of our Market Insight Research Program to understand what barriers might exist in the chemical-processing industry for their product that they needed to overcome with education in order to grow market share.
Food Processing’s very own John Stanton has a lot to say about marketing to the food and beverage industry. Learn from his most popular – and most helpful – columns in this compilation report.
This case study explains how one global marketing manager almost doubled her MQL to SQL conversion rates by integrating her marketing automation strategies with Putman’s Advanced Lead Services program.