Putman Media
Advertising

Advertising

The Putman team boasts expertise in a wide range of advertising solutions, including advertising for print, web and mobile, and utilizing the latest ad formats and advanced reporting.

Lead Generation

Lead Generation

At the heart of today’s successful marketing campaigns is lead generation, and Putman offers advanced tools like direct target programs for white papers, webinars, eHandbooks and special reports.

Marketing Services

Marketing Services

Advertising and lead-generation opportunities are only a portion of what Putman can do for marketers. At Putman, we also provide a breadth of services--from content analysis and development services to telemarketing--to help clients optimize content for specific audiences.

Custom Solutions

Custom Solutions

Putman’s award-winning custom media skills allow you to build your own branded property for your own audience (a magazine, a website, a newsletter). We’ll work with you to build the concept, then just leave everything to us. Everything.

The Experts

  • Steve Kuehn

    Editor in Chief,
    Pharmaceutical Manufacturing

    • Award-winning journalist
    • Singer in a band
  • Thomas Wilk

    Editor in Chief,
    Plant Services

    • Lifelong editor, writer, educator
    • Avid hiker and runner
  • paul-pic

    Paul Studebaker

    Editor in Chief,
    Control

    • Certified Maintenance and Reliability Professional (CMRP)
    • Jesse H. Neal award winner
    • Commutes on 1973 BMW motorcycle
  • dave-pic

    Dave Fusaro

    Editor in Chief,
    Food Processing

    • Lifelong journalist
    • College hockey goalie
  • mike-pic

    Mike Bacidore

    Editor in Chief,
    Control Design

    • ASBPE award winner
    • Jazz pianist
  • mark-pic

    Mark Rosenzweig

    Editor in Chief,
    Chemical Processing

    • Jesse H. Neal award winner
    • Fellow of the American Institute of Chemical Engineers
    • Studebaker GT Hawk driver

Putman: Your Audience Partner

With decades of experience in B2B, Putman has always been, at its core, a company that helps you find the right audience for your company’s products. Today, more than ever, Putman has the widest range of tools available to help you accomplish your goals—via magazine marketing, online marketing, mobile marketing and custom marketing. Our sales teams focus on your goals, then work backwards to tailor a detailed marketing plan across as many platforms as you wish. It’s precisely this kind of consultative approach to your business that helps us build your brand presence, find new prospects and develop leads along a path to purchasing. We understand that different buyers are at different stages in the buying process. And we also understand that different platforms and products work more effectively at different stages. We’ll apply that expertise to your goals, then work with you to utilize the right products in our broad portfolio to ensure your results.

Momentum

Here’s a simple hack to boost your B2B inbound marketing results

I found a good article today by Carl Friesen over at the Content Marketing Institute. In it, Friesen addresses one of the biggest stumbling blocks in inbound marketing: Getting your content to right people. Friesen recommends getting your content published on the sites where your prospects are likely to see it. In this post, I’ll [...]